{"id":21394,"date":"2022-07-27T08:15:00","date_gmt":"2022-07-27T15:15:00","guid":{"rendered":"https:\/\/ambiq.com\/blog\/%e4%ba%ba%e5%b7%a5%e6%99%ba%e8%83%bd%e5%92%8c%e7%89%a9%e8%81%94%e7%bd%91%e5%a6%82%e4%bd%95%e5%bd%bb%e5%ba%95%e6%94%b9%e5%8f%98%e9%9b%b6%e5%94%ae%e4%b8%9a%e5%92%8c%e8%b4%ad%e7%89%a9%e4%bd%93%e9%aa%8c\/"},"modified":"2025-08-20T21:09:50","modified_gmt":"2025-08-21T04:09:50","slug":"how-ai-and-iot-are-revolutionizing-retail-and-the-shopping-experience","status":"publish","type":"blog","link":"https:\/\/ambiq.com\/cn\/blog\/how-ai-and-iot-are-revolutionizing-retail-and-the-shopping-experience\/","title":{"rendered":"\u4eba\u5de5\u667a\u80fd\u548c\u7269\u8054\u7f51\u5982\u4f55\u5f7b\u5e95\u6539\u53d8\u96f6\u552e\u4e1a\u548c\u8d2d\u7269\u4f53\u9a8c"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/ambiq.com\/wp-content\/uploads\/2022\/07\/tap-to-pay-with-credit-card-1200x800-1.jpg\" alt=\"&#x8F7B;&#x70B9;&#x5373;&#x53EF;&#x4F7F;&#x7528;&#x4FE1;&#x7528;&#x5361;&#x652F;&#x4ED8;\" class=\"wp-image-6168\" style=\"width:800px\" title=\"\" srcset=\"\/wp-content\/uploads\/2022\/07\/tap-to-pay-with-credit-card-1200x800-1.jpg 1200w, \/wp-content\/uploads\/2022\/07\/tap-to-pay-with-credit-card-1200x800-1-150x100.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n<p>\u7531\u4e8e\u65b0\u6280\u672f\u7684\u5174\u8d77\uff0c\u6211\u4eec\u4eca\u5929\u6240\u751f\u6d3b\u7684\u4e16\u754c\u4e0e\u51e0\u5e74\u524d\u7684\u4e16\u754c\u5927\u4e0d\u76f8\u540c\u3002\u4e92\u8054\u7f51\u5e26\u6765\u7684\u6700\u6df1\u523b\u53d8\u5316\u4e4b\u4e00\u5c31\u662f\u7269\u8054\u7f51\uff08IoT\uff09\u7684\u5174\u8d77\u3002\u7269\u8054\u7f51\u6307\u7684\u662f\u4e0e\u4e92\u8054\u7f51\u76f8\u8fde\u7684\u7269\u7406\u8bbe\u5907\u7f51\u7edc\uff0c\u8fd9\u4e9b\u8bbe\u5907\u53ef\u4ee5\u6536\u96c6\u3001\u5b58\u50a8\u3001\u5171\u4eab\u548c\u89e3\u91ca\u6570\u636e\u3002    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noopener nofollow\">\u5df2\u7ecf\u90e8\u7f72\u4e86\u4eba\u5de5\u667a\u80fd\/\u673a\u5668\u5b66\u4e60\u89e3\u51b3\u65b9\u6848<\/a>\uff0c\u4e0e 2016 \u5e74\u7684 4% \u76f8\u6bd4\uff0c\u589e\u957f\u4e86\u4e03\u500d\uff0c\u4eba\u5de5\u667a\u80fd\u5728\u96f6\u552e\u4e1a\u7684\u53d1\u5c55\u6b63\u663e\u793a\u51fa\u5de8\u5927\u7684\u6f5c\u529b\u3002\u5f53\u6211\u4eec\u4e86\u89e3\u91c7\u7528\u8fd9\u4e9b\u65b0\u6280\u672f\u7684\u597d\u5904\u65f6\uff0c\u5f88\u5feb\u5c31\u4f1a\u660e\u767d\u4e3a\u4ec0\u4e48\u8d8a\u6765\u8d8a\u591a\u7684\u96f6\u552e\u4f01\u4e1a\u5e0c\u671b\u91c7\u7528\u8fd9\u4e9b\u6280\u672f\u3002   <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-supply-chain-efficiency-nbsp\" style=\"font-size:26px\"><strong>\u4f9b\u5e94\u94fe\u6548\u7387  <\/strong><\/h2>\n\n<p>\u901a\u8fc7\u5728\u6574\u4e2a\u884c\u4e1a\u7684\u7cfb\u7edf\u7f51\u7edc\u4e2d\u4f7f\u7528\u4f20\u611f\u5668\u548c RFID \u6807\u7b7e\uff0c\u53ef\u4ee5\u51cf\u8f7b\u5bf9\u96f6\u552e\u4f9b\u5e94\u94fe\u7684\u5e72\u6270\u3002\u901a\u8fc7\u63d0\u4f9b\u6709\u5173\u5e93\u5b58\u6c34\u5e73\u7684\u5b9e\u65f6\u6570\u636e\uff0c\u4f20\u611f\u5668\u53ef\u4ee5\u5e2e\u52a9\u786e\u4fdd\u4ea7\u54c1\u968f\u65f6\u6709\u8d27\u3002\u8fd9\u9879\u6280\u672f\u8fd8\u53ef\u4ee5\u81ea\u52a8\u6267\u884c\u91cd\u65b0\u8ba2\u8d2d\u6d41\u7a0b\uff0c\u5e76\u5411\u4f9b\u5e94\u5546\u7533\u8bf7\u65b0\u7684\u5b58\u8d27-\u6240\u6709\u8fd9\u4e00\u5207\u90fd\u65e0\u9700\u4eba\u5de5\u5e72\u9884\u3002    <\/p>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:26px\"><strong>\u5e93\u5b58\u63a7\u5236<\/strong> <\/h2>\n\n<p>\u540c\u6837\uff0c\u96f6\u552e\u5546\u53ef\u4ee5\u5229\u7528\u4eba\u5de5\u667a\u80fd\u548c\u7269\u8054\u7f51\u5168\u9762\u4e86\u89e3\u5f53\u524d\u7684\u5e93\u5b58\u6c34\u5e73\u3001\u65b0\u5e93\u5b58\u7684\u9884\u8ba1\u4ea4\u8d27\u65e5\u671f\uff0c\u5e76\u6df1\u5165\u4e86\u89e3\u6d88\u8d39\u8005\u7684\u8d2d\u4e70\u4e60\u60ef\uff0c\u5e2e\u52a9\u4ed6\u4eec\u4e86\u89e3\u8d2d\u4e70\u6d41\u7a0b\u3002  <\/p>\n\n<p>\u4eba\u5de5\u667a\u80fd\u8fd8\u53ef\u4ee5\u534f\u52a9\u8865\u8d27\u548c\u8865\u8d27\uff0c\u901a\u8fc7\u5206\u6790\u9500\u552e\u5386\u53f2\u548c\u5f53\u524d\u8d8b\u52bf\u7b49\u4fe1\u606f\u4ee5\u53ca\u5929\u6c14\u7b49\u73af\u5883\u56e0\u7d20\uff0c\u6d1e\u5bdf\u4ea7\u54c1\u9700\u6c42\u3002\u636e<a href=\"https:\/\/spd.group\/artificial-intelligence\/ai-for-retail\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SPD \u96c6\u56e2<\/a>\u79f0\uff0c\u5728 BlueYonder \u7684\u5e2e\u52a9\u4e0b\uff0c\u5e93\u5b58\u9884\u6d4b\u548c\u8865\u8d27\u6539\u5584\u4e86 Morrisons 491 \u5bb6\u95e8\u5e97\u7684\u8fd0\u8425\uff0c\u4f7f\u5e97\u5185\u8d27\u67b6\u7a7a\u9699\u51cf\u5c11\u4e86 30%\u3002   <\/p>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:26px\"><strong>\u8fdb\u4e00\u6b65\u4e86\u89e3\u6d88\u8d39\u8005\u884c\u4e3a  <\/strong><\/h2>\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/ambiq.com\/wp-content\/uploads\/2021\/07\/customer-scanning-product-through-smartwatch.jpg\" alt=\"&#x5BA2;&#x6237;&#x901A;&#x8FC7;&#x667A;&#x80FD;&#x624B;&#x8868;&#x626B;&#x63CF;&#x4EA7;&#x54C1;\" class=\"wp-image-4228\" style=\"width:400px\" title=\"\" srcset=\"\/wp-content\/uploads\/2021\/07\/customer-scanning-product-through-smartwatch.jpg 1200w, \/wp-content\/uploads\/2021\/07\/customer-scanning-product-through-smartwatch-150x100.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n<p>\u901a\u8fc7\u5206\u6790\u4eba\u5de5\u667a\u80fd\u6280\u672f\u83b7\u5f97\u7684\u6570\u636e\uff0c\u96f6\u552e\u4f01\u4e1a\u53ef\u4ee5\u66f4\u597d\u5730\u4e86\u89e3\u4ea7\u54c1\u6446\u653e\u548c\u9648\u5217\u7b49\u56e0\u7d20\u5982\u4f55\u5f71\u54cd\u8d2d\u4e70\u51b3\u7b56\uff0c\u4ece\u800c\u66f4\u597d\u5730\u4e3a\u6d88\u8d39\u8005\u670d\u52a1\u3002  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rel=\"noreferrer noopener nofollow\">\u5f88\u5927\u7a0b\u5ea6<\/a>\u4e0a\u5f71\u54cd\u7740\u6d88\u8d39\u8005\u7684\u8d2d\u4e70\u51b3\u7b56\uff0c\u56e0\u6b64\uff0c\u5728\u96f6\u552e\u4e1a\u4e2d\u4f7f\u7528\u4eba\u5de5\u667a\u80fd\u521b\u9020\u4e2a\u6027\u5316\u4f53\u9a8c\u662f\u5b9e\u73b0\u66f4\u591a\u9500\u552e\u989d\u7684\u5173\u952e\u3002\u4e2a\u6027\u5316\u4f53\u9a8c\u66f4\u6709\u610f\u4e49\uff0c\u5229\u7528\u4eba\u5de5\u667a\u80fd\u548c\u7269\u8054\u7f51\u53ef\u4ee5\u6ee1\u8db3\u5f53\u524d\u96f6\u552e\u4f53\u9a8c\u65e0\u6cd5\u6ee1\u8db3\u7684\u9700\u6c42\uff0c\u4ece\u800c\u5e2e\u52a9\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u3002   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<\/h2>\n\n<p>\u5f97\u76ca\u4e8e\u65b0\u578b\u4eba\u5de5\u667a\u80fd\u6280\u672f\u7684\u5e94\u7528\uff0c\u5b9e\u4f53\u96f6\u552e\u5e97\u4ece\u5934\u5230\u5c3e\u7684\u5feb\u901f\u3001\u65e0\u75db\u4f53\u9a8c\u6b63\u53d8\u5f97\u8d8a\u6765\u8d8a\u89e6\u624b\u53ef\u53ca\u3002\u968f\u7740\u8bb8\u591a\u4f01\u4e1a\u9009\u62e9\u81ea\u52a8\u7ed3\u8d26\u548c\u4f20\u611f\u5668\u89e6\u53d1\u7684\u8d2d\u4e70\u6d41\u7a0b\uff0c\u8d2d\u7269\u8005\u5df2\u7ecf\u5f00\u59cb\u4ece\u7b80\u5316\u7684\u5e97\u5185\u4f53\u9a8c\u4e2d\u83b7\u76ca\u3002\u968f\u7740\u4eba\u5de5\u667a\u80fd\u7684\u4e0d\u65ad\u53d1\u5c55\u548c\u5b8c\u5584\uff0c\u8fd9\u79cd\u8d8b\u52bf\u8fd8\u5c06\u7ee7\u7eed\u4e0b\u53bb\u3002    <\/p>\n\n<p>\u968f\u7740\u4eba\u5de5\u667a\u80fd\u5728\u96f6\u552e\u4e1a\u7684\u666e\u53ca\uff0c\u6d88\u8d39\u8005\u53ef\u4ee5\u671f\u5f85\u5728\u5b9e\u4f53\u8d2d\u7269\u4f53\u9a8c\u7684\u6bcf\u4e00\u4e2a\u9636\u6bb5\u90fd\u4ee5\u81ea\u52a8\u5316\u4e3a\u6838\u5fc3\uff0c\u4ece\u901a\u8fc7\u667a\u80fd\u63a8\u8350\u53d1\u73b0\u5546\u54c1\uff0c\u5230\u79bb\u5f00\u5546\u5e97\u65f6\u81ea\u52a8\u4ece\u4ed6\u4eec\u9009\u62e9\u7684\u652f\u4ed8\u65b9\u5f0f\u4e2d\u6263\u6b3e\u3002\u672a\u6765\u7684\u8d2d\u7269\u4f1a\u6ca1\u6709\u4eba\u4e0e\u4eba\u4e4b\u95f4\u7684\u4e92\u52a8\u5417\uff1f   <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/ambiq.com\/wp-content\/uploads\/2022\/07\/payment-by-smartwatch-1200x800-1.jpg\" alt=\"&#x667A;&#x80FD;&#x624B;&#x8868;&#x652F;&#x4ED8;\" class=\"wp-image-6167\" style=\"width:800px\" title=\"\" srcset=\"\/wp-content\/uploads\/2022\/07\/payment-by-smartwatch-1200x800-1.jpg 1200w, \/wp-content\/uploads\/2022\/07\/payment-by-smartwatch-1200x800-1-150x100.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" style=\"font-size:26px\"><strong>\u4eba\u5de5\u667a\u80fd\u548c\u7269\u8054\u7f51\u5bf9\u96f6\u552e\u54c1\u724c\u7684\u76ca\u5904  <\/strong><\/h2>\n\n<p>\u4f7f\u7528\u7269\u8054\u7f51\u7684\u96f6\u552e\u5546\u5c06\u80fd\u66f4\u6df1\u5165\u5730\u4e86\u89e3\u5ba2\u6237\u884c\u4e3a\uff0c\u5e76\u4e0e\u5168\u7403\u5408\u4f5c\u4f19\u4f34\u548c\u4ea7\u54c1\u66f4\u597d\u5730\u534f\u4f5c\u3002  <\/p>\n\n<p>\u867d\u7136\u7269\u8054\u7f51\u6280\u672f\u4ecd\u5904\u4e8e\u8d77\u6b65\u9636\u6bb5\uff0c\u4f46\u5b83\u5c06\u7ee7\u7eed\u53d1\u5c55\uff0c\u5e76\u4e3a\u5305\u62ec\u96f6\u552e\u548c\u6237\u5916\u5728\u5185\u7684\u6240\u6709\u884c\u4e1a\u589e\u52a0\u4ef7\u503c\u3002\u501f\u52a9\u7269\u8054\u7f51\uff0c\u96f6\u552e\u4f01\u4e1a\u53ef\u4ee5\u5229\u7528\u65b0\u7684\u4e2a\u6027\u5316\u6570\u636e\u6e90\uff0c\u5c06\u539f\u59cb\u6570\u636e\u8f6c\u5316\u4e3a\u6709\u4ef7\u503c\u7684\u4fe1\u606f\uff0c\u5e76\u6700\u7ec8\u901a\u8fc7\u8f6c\u5316\u6f0f\u6597\u5438\u5f15\u987e\u5ba2\u3002   <\/p>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:26px\"><strong>Ambiq \u5982\u4f55\u505a\u51fa\u8d21\u732e<\/strong> <\/h2>\n\n<p> \u5728\u5229\u7528\u4eba\u5de5\u667a\u80fd\u63d0\u5347\u96f6\u552e\u4f53\u9a8c\u65b9\u9762\uff0c\u667a\u80fd\u7269\u8054\u7f51\u8bbe\u5907\u7684\u7535\u6c60\u5bff\u547d\u5fc5\u987b\u53ef\u9760\u3002\u7531\u4e8e\u8fd9\u4e9b\u8bbe\u5907\u5728\u8fb9\u7f18\u6267\u884c\u8ba1\u7b97\u64cd\u4f5c\uff0c\u56e0\u6b64\u9700\u8981\u786e\u4fdd\u5176\u5904\u7406\u5668\u80fd\u591f\u5728\u7535\u91cf\u8f83\u4f4e\u7684\u60c5\u51b5\u4e0b\u6267\u884c\u8fd9\u4e9b\u4efb\u52a1\u3002   <\/p>\n\n<p><sup>Ambiq\u00ae<\/sup>\u7684\u8d85\u4f4e\u529f\u8017\u65e0\u7ebf<a href=\"https:\/\/ambiq.com\/cn\/soc-%e5%92%8c-mcu\/\" target=\"_blank\" rel=\"noreferrer noopener\">SoC<\/a>\u662f\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u8054\u7f51\u4f20\u611f\u5668\u7684\u6838\u5fc3\uff0c\u5b9e\u73b0\u4e86\u5173\u952e\u96f6\u552e\u884c\u4e1a\u7684\u5173\u952e\u7269\u8054\u7f51\u6280\u672f\u3002Ambiq \u7684\u89e3\u51b3\u65b9\u6848\u57fa\u4e8e\u6211\u4eec\u83b7\u5f97\u4e13\u5229\u7684\u4e9a\u9608\u503c\u529f\u7387\u4f18\u5316\u6280\u672f<a href=\"https:\/\/ambiq.com\/spot\/\" target=\"_blank\" rel=\"noreferrer noopener\">(<\/a><sup>SPOT\u00ae<\/sup>) \u5e73\u53f0\uff0c\u6709\u52a9\u4e8e\u964d\u4f4e\u5404\u7c7b\u7535\u6c60\u4f9b\u7535\u8fb9\u7f18\u8bbe\u5907\u7684\u7cfb\u7edf\u603b\u529f\u8017\u3002   <\/p>\n\n<p>\u7b80\u800c\u8a00\u4e4b\uff0c\u6211\u4eec\u7684\u89e3\u51b3\u65b9\u6848\u8ba9\u8fb9\u7f18\u667a\u80fd\u65e0\u5904\u4e0d\u5728\u3002  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7531\u4e8e\u65b0\u6280\u672f\u7684\u5174\u8d77\uff0c\u6211\u4eec\u4eca\u5929\u6240\u751f\u6d3b\u7684\u4e16\u754c\u4e0e\u51e0\u5e74\u524d\u7684\u4e16\u754c\u5927\u4e0d\u76f8\u540c\u3002\u4e92\u8054\u7f51\u5e26\u6765\u7684\u6700\u6df1\u523b\u53d8\u5316\u4e4b\u4e00\u5c31\u662f\u7269\u8054\u7f51\uff08IoT\uff09\u7684\u5174\u8d77\u3002\u7269\u8054\u7f51\u6307\u7684\u662f\u4e0e\u4e92\u8054\u7f51\u76f8\u8fde\u7684\u7269\u7406\u8bbe\u5907\u7f51\u7edc\uff0c\u8fd9\u4e9b\u8bbe\u5907\u53ef\u4ee5\u6536\u96c6\u3001\u5b58\u50a8\u3001\u5171\u4eab\u548c\u89e3\u91ca\u6570\u636e\u3002 \u8003\u8651\u5230\u7269\u8054\u7f51\uff0c\u79d1\u6280\u754c\u6700\u5927\u7684\u8d8b\u52bf\u4e4b\u4e00\u5c31\u662f\u4eba\u5de5\u667a\u80fd\u7684\u5174\u8d77\u3002\u4ece\u8ba1\u7b97\u673a\u5230\u533b\u7597\u8bbe\u5907\uff0c\u4eba\u5de5\u667a\u80fd\u6280\u672f\u5df2\u88ab\u5e7f\u6cdb\u5e94\u7528\uff0c\u800c\u4e14\u53ea\u4f1a\u5728\u6211\u4eec\u7684\u65e5\u5e38\u751f\u6d3b\u4e2d\u8d8a\u6765\u8d8a\u666e\u904d\u3002\u4eba\u5de5\u667a\u80fd\u7684\u6f5c\u5728\u5e94\u7528\u51e0\u4e4e\u662f\u65e0\u9650\u7684\uff0c\u8fd9\u9879\u6280\u672f\u5df2\u7ecf\u5728\u5f71\u54cd\u7740\u5404\u884c\u5404\u4e1a\u3002\u96f6\u552e\u4e1a\u5c31\u662f\u53d7\u5230\u4eba\u5de5\u667a\u80fd\u91cd\u5927\u5f71\u54cd\u7684\u884c\u4e1a\u4e4b\u4e00\uff0c\u8d2d\u7269\u4f53\u9a8c\u5df2\u7ecf\u53d1\u751f\u4e86\u9769\u547d\u6027\u7684\u53d8\u5316\u3002 \u8d85\u8fc7 28% \u7684\u96f6\u552e\u5546\u5df2\u7ecf\u90e8\u7f72\u4e86\u4eba\u5de5\u667a\u80fd\/\u673a\u5668\u5b66\u4e60\u89e3\u51b3\u65b9\u6848\uff0c\u4e0e 2016 \u5e74\u7684 4% \u76f8\u6bd4\uff0c\u589e\u957f\u4e86\u4e03\u500d\uff0c\u4eba\u5de5\u667a\u80fd\u5728\u96f6\u552e\u4e1a\u7684\u53d1\u5c55\u6b63\u663e\u793a\u51fa\u5de8\u5927\u7684\u6f5c\u529b\u3002\u5f53\u6211\u4eec\u4e86\u89e3\u91c7\u7528\u8fd9\u4e9b\u65b0\u6280\u672f\u7684\u597d\u5904\u65f6\uff0c\u5f88\u5feb\u5c31\u4f1a\u660e\u767d\u4e3a\u4ec0\u4e48\u8d8a\u6765\u8d8a\u591a\u7684\u96f6\u552e\u4f01\u4e1a\u5e0c\u671b\u91c7\u7528\u8fd9\u4e9b\u6280\u672f\u3002 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